WABA vs Litwork
This page is a side-by-side look at WABA and Litwork. Every row comes from each site's own public pages, as of October 17, 2026.
| Topic | WABA | Litwork |
|---|---|---|
| How Black ownership is checked | Our team reviews every listing application and ownership claim. That confirms who manages a listing; it is not a Black-ownership certification.Source | Three levels: self-attestation (badge on submit), document review (3-5 business days), and advanced checks.Source |
| Listing price | FreeSource | FreeSource |
| Owner tools and price | AI agents that keep the books, answer reviews, and post to your channels, with you approving every step. Plans: Starter $29/mo, Growth $79/mo, Scale $199/mo.Source | Product and service catalog, sales dashboard, inbox, and paid promotion. Promotion prices are not published.Source |
| For shoppers | Directory search by name, category, or city; a shop for products and services; rewards for reviews, events, and referrals.Source | Search, multi-business checkout, booking, messaging, and a community space.Source |
| Stated size | 110,000+ Black-owned business listingsSource | 500+ businesses listedSource |
| Apps | Web, iOS, and AndroidSource | iOS. Its site also says Android; we could not find a Google Play listing.Source |
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